
A vibrant and impactful brand activation activity was successfully held at the Institute of Business Management (IoBM). The purpose of the event was to familiarize students with the practical aspects of marketing and to highlight their creative and professional capabilities.
During the activity, students who demonstrated outstanding performance were awarded prizes. Special awards were presented to the top three position holders, who impressed the judges with their skills, creativity, and innovative approach. The judging panel comprised educationists and industry professionals, who carefully evaluated the studentsâ performances and provided valuable guidance.
The event was also attended by the honorable President of the Institute, Syed Talib Karim along with Dean of College of Business Management, Dr. Muhammad Kashif, and department faculties. They appreciated the studentsâ efforts and commended the faculty for their role in making the event a success. Their presence added prestige to the event and further motivated the students.
The Instituteâs spokesperson stated that this event served as an important experiential learning opportunity, helping students prepare for practical challenges in their professional future.