Dr. Shumaila Kashif serves as an Assistant Professor in the Department of Marketing, College of Business Management. She holds a PhD in Management Sciences from SZABIST University, Pakistan. Her areas of interest include Marketing, Retail, Branding, and Advertising. With over 13 years of academic experience, she has contributed significantly to curriculum development and research supervision. Her corporate career includes more than nine years as a B2B strategist in textile, food, and retail sectors. She believes in community-driven change through conscious consumption, ethical advertising, and responsible brand communication.
- 021-111-002-004
- info@iobm.edu.pk
- Korangi Creek, Karachi-75190
