Bachelor of Business Administration (BBA)
Business Administration
Undergraduate
College of Business Management
The Bachelor of Business Administration program offers a comprehensive overview of business management, delving into essential functional areas. Our curriculum fosters leadership, social awareness, creativity, and innovation, utilizing experiential learning to develop skills in interpersonal communication, teamwork, foreign languages, and managing diversity. Students are equipped to think critically and apply theoretical knowledge to real-world challenges. As a leader in business education, CBM has integrated artificial intelligence into the curriculum to ensure that graduates are prepared for the future horizon.
Graduates of the BBA program consistently demonstrate exceptional personal and professional capabilities, making them highly sought after by industries. Renowned for their versatility and proactive approach, BBA alumni are sought after across diverse sectors, earning recognition as Industry-Ready Professionals. Their strong foundation in business fundamentals, coupled with their practical skills and adaptability, positions them as valuable assets to organizations in various industries.
The BBA curriculum spans four years, encompassing the completion of 144 credit hours, including a mandatory eight-week internship at IoBM-approved firm and an industry-savvy Capstone Project. These projects have become a cornerstone of the bachelor’s program at CBM over the years. To fulfill degree requirements, students must successfully complete 48 courses and maintain a minimum CGPA of 2.5. Students are required to complete 12 general education courses (33 credit hours) in the first four semesters to be eligible to proceed to the fifth semester. By the end of the second year, students need to decide their major from the specializations listed below.
Courses are divided into general education, interdisciplinary, and Core (Major/elective) courses. Muslim students will be required to take a non-credit (NC) course of Quranic Studies in the Summer
| Course Code | Course Title | Credit Hours |
|---|---|---|
| SSC101 | Introduction to Psychology | 3 |
| MTH108 | Business Mathematics and Statistics | 3 |
| COM107 | Academic English | 3 |
| STA104 | Quantitative Techniques in Business | 3 |
| REL101 | 2 | |
| COM205 | Persuasive & Analytical Writing for Business Communication | 3 |
| SSC202 | Environmental Studies | 3 |
| SSC104 | Principles of Sociology | 3 |
| PSC302 | Ideology and Constitution of Pakistan | 2 |
| ENT202 | Entrepreneurial Business Operations | 3 |
| BIA201 | Applications of Information Communications Technologies | 3 |
| SSC303 | Service-Learning and Civic Responsibility | 2 |
| Course Code | Course Title | Credit Hours |
|---|---|---|
| ECO101 | Principles of Microeconomics | 3 |
| ECO102 | Principles of Macroeconomics | 3 |
| COM202 | Business & Professional Speech | 3 |
| ECO417 | National and Global Economic Policy | 3 |
| LAN30* | Foreign Language | 3 |
*Foreign Language Options:
|
||
MTH100 Basic Mathematics **
COM010 Intensive English**
(** Remedial non-credit course to be taken by those students who have not been able to reach the desired level of competence in the admission test.)
Students must take a minimum load of twelve credit hours or a maximum load of eighteen credit hours in a semester. In order to obtain the BBA degree in four years, they need to complete twelve courses in a year. A full load of six courses can be taken each in Fall and Spring semesters with an option of remedial courses (failure, improvement, or pre-requisite past courses) for the shortfall in the summer session.
| Course Code | Course Title | Credit Hours |
|---|---|---|
| MAN101 | Principles of Management | |
| ACC101 | Introduction to Financial Accounting | |
| MKT202 | Fundamentals of Marketing Management | |
| FIN201 | Introduction to Business Finance | |
| MAN302 | Organizational Behavior | |
| ACC201 | Intermediate Financial Accounting | |
| FIN202 | Financial Management | |
| HRM301 | Human Resource Management | |
| MKT213 | Fundamentals of Consumer Behavior | |
| MAN300 | Integrated Management | |
| LAW303 | Legal and Regulatory Environment of Business | |
| SCM320 | Principles of Supply Chain Management | |
| MKT303 | Fundamentals of Sales | |
| BIA211 | Introduction to Business Analytics | |
| ERP310 | Enterprise Resource Planning | |
| ACC350 | Cost and Management Accounting | |
| ISF101 | Introduction to Islamic Banking | |
| MAN310 | Leadership and Business Ethics | |
| MKT304 | Digital Media and Marketing | |
| ECO417 | National and Global Economic Policy | |
| BIA301 | Business Intelligence | |
| MAN311 | Technology & Innovation Management | |
| MKT305 | Fundamentals of Brand Management | |
| MAN405 | Strategic Management | |
| MKT404 | Methods in Business Research |
|
Specialization |
Course code |
Course Title |
|
Accounting |
ACC591 |
Capstone Project |
|
Business Intelligence and Analytics |
BIA511 |
|
|
Finance |
FIN591 |
|
|
Human Resource Management |
HRM591 |
|
|
Finance & Banking Electives |
ISF591 |
|
|
Logistics and Supply Chain Management |
SCM591 |
|
|
Marketing |
MKT591 |
|
|
Entrepreneurship |
ENP591 |
| Electives | Courses |
|---|---|
| Accounting Electives | ACC302 Accounting and Financial Information Systems ACC405 Internal Audit & EDP Accounting ACC501 Advanced Financial Accounting ACC505 Auditing ACC520 Managerial Analysis & Decision Making ACC521 International Financial Reporting Standards ACC524 Corporate Governance & Reporting ACC533 Accounting for Specialized Businesses ACC546 Budgeting & Performance Reporting ACC535 Sustainable Accounting Practices |
| Business Intelligence and Analytics | BIA401 Basics of Programming BIA405 Application of Programming in Business BIA411 Advance Tools & Techniques for Business Intelligence BIA412 Marketing Intelligence and Analytics BIA406 Big Data in Finance BIA413 Applied Financial Analytics BIA414 Human Capital Analytics BIA415 Applied Supply Chain Analytics |
| Human Resource Management Electives | HRM501 Recruitment & Selection HRM502 Industrial Relation And Labor Law HRM503 Employee Training & Development HRM504 Negotiation Skills HRM505 Organization Change & Development HRM508 Salary & Compensation HRM511 Performance Appraisal & Management HRM513 HR Automation HRM514 Occupational Health & Safety HRM515 Employee Engagement & Wellbeing HRM516 Career Planning & Management HRM517 Digital Recruitment & Gamification HRM518 HR for Startups & SMEs HRM519 E Learning Instructional Design HRM521 Workforce Planning & Analytics HRM522 Employment & Industrial Law HRM523 Internal Communication & Employer Branding |
| Islamic Banking and Finance Electives | ISF501 Economics for Islamic Finance ISF502 Shariah Foundations of Business and Finance ISF503 Islamic Banking Deposit Products & Treasury Operations ISF504 Islamic Banking Financing Products ISF505 Islamic Business Ethics ISF506 Shariah Standards ISF507 Pool Management in Islamic Banking ISF508 Islamic Financial Institutions & Markets ISF509 Islamic Law of Sales & Contract ISF510 Takaful Practices in Islamic Finance ISF511 Islamic Wealth Planning & Management |
| Logistics and Supply Chain Management Electives | SCM505 Storage and Warehouse Techniques SCM506 Transportation Techniques and Management SCM523 Import Export Management SCM536 Supply Chain Design SCM538 Supply Chain Finance and Costing SCM539 Supply Chain i4.0 and Data Sciences SCM540 Supply Chain Technology, Systems & Innovation SCM541 Operational Research and Simulation SCM542 Procurement Management SCM553 Packaging Design and Environmental Aspects SCM555 Supply Chain Project Management |
| Marketing Electives | MKT504 Advertising MKT506 International Marketing MKT507 Services Marketing MKT508 Personal Selling MKT513 Media Planning MKT520 Merchandising and Sales Promotion MKT521 Distribution and Channel Management MKT523 Neuromarketing MKT526 Public Relations and Event Management MKT527 Integrated Marketing Communications MKT530 New Product Management MKT531 Retail Management MKT537 Customer Relationship Management MKT539 Entrepreneurial Marketing MKT540 Artificial Intelligence in Marketing Facing Functions MKT541 Marketing for Hospitality and Tourism |
| Entrepreneurship Electives | ENP304 Sustainable Family Business ENP305 Process Optimization for Startups ENP408 International Valuation and Auditing Standards for Startups ENP409 Startup Acceleration and Co-Creation ENP410 Future of Global Entrepreneurship ENP415 Sustainable Agriculture ENP416 Technopreneurship ENP417 STEM for Entrepreneurs ENP418 Sustainable Business Designs ENP421 Digital Language for Entrepreneurs ENP422 Affiliate Business Models |
First Semester
|
Course Code |
Course Title |
Credit Hours |
Pre-requisite |
|
SSC101 |
Introduction to Psychology |
3 |
|
|
ECO101 |
Principles of Microeconomics |
3 |
|
|
MTH108 |
Business Mathematics and Statistics |
3 |
|
|
MAN101 |
Principles of Management |
3 |
|
|
COM107 |
Academic English |
3 |
|
|
ACC101 |
Introduction to Financial Accounting |
3 |
|
Second Semester
|
Course Code |
Course Title |
Credit Hours |
Pre-requisite |
|
ECO102 |
Principles of Macroeconomics |
3 |
ECO101 |
|
STA104 |
Quantitative Techniques in Business |
3 |
|
|
REL101 |
Islamic Studies |
2 |
|
|
COM205 |
Persuasive & Analytical Writing for Business Communication |
3 |
COM107 |
|
SSC202 |
Environmental Studies |
3 |
|
|
SSC104 |
Principles of Sociology |
3 |
|
Third Semester
|
Course Code |
Course Title |
Credit Hours |
Pre-requisite |
|
MKT202 |
Fundamentals of Marketing Management |
3 |
|
|
PSC302 |
Ideology and Constitution of Pakistan |
2 |
|
|
FIN201 |
Introduction to Business Finance |
3 |
ACC101 |
|
MAN302 |
Organizational Behavior |
3 |
MAN101 |
|
ACC201 |
Intermediate Financial Accounting |
3 |
ACC101 |
|
ENT202 |
Entrepreneurial Business Operations |
3 |
|
Fourth Semester
|
Course Code |
Course Title |
Credit Hours |
Pre-requisite |
|
COM202 |
Business and Professional Speech |
3 |
COM205 |
|
BIA201 |
Applications of Information Communications Technologies |
3 |
|
|
SSC303 |
Service-Learning and Civic Responsibility |
2 |
|
|
FIN202 |
Financial Management |
3 |
FIN201 |
|
HRM301 |
Human Resource Management |
3 |
MAN302 |
|
MKT213 |
Fundamentals of Consumer Behavior |
3 |
MKT202 |
Fifth Semester
|
Course Code |
Course Title |
Credit Hours |
Pre-requisite |
|
MAN300 |
Integrated Management |
3 |
HRM301 |
|
LAW303 |
Legal and Regulatory Environment of Business |
3 |
|
|
SCM320 |
Principles of Supply Chain Management |
3 |
|
|
MKT303 |
Fundamentals of Sales |
3 |
MKT202 |
|
BIA211 |
Introduction to Business Analytics |
3 |
|
|
MKT404 |
Methods in Business Research |
3 |
|
Sixth Semester
|
Course Code |
Course Title |
Credit Hours |
Pre-requisite |
|
ERP310 |
Enterprise Resource Planning |
3 |
BIA201 |
|
ACC350 |
Cost and Management Accounting |
3 |
ACC201 |
|
ISF101 |
Introduction to Islamic Banking |
3 |
FIN202 |
|
LAN30* |
Foreign Language |
3 |
|
|
MAN310 |
Leadership and Business Ethics |
3 |
MAN300 |
|
MKT304 |
Digital Media and Marketing |
3 |
MKT202 |
Seventh Semester
|
Course Code |
Course Title |
Credit Hours |
Pre-requisite |
|
|
Elective 1 |
3 |
|
|
|
Elective 2 |
3 |
|
|
MKT305 |
Fundamentals of Brand Management |
3 |
MKT202 |
|
ECO417 |
National and Global Economic Policy |
3 |
|
|
BIA301 |
Business Intelligence |
3 |
MAN310 |
|
MAN311 |
Technology & Innovation Management |
3 |
MAN310 |
Eighth Semester
|
Course Code |
Course Title |
Credit Hours |
Pre-requisite |
|
|
Elective 3 |
3 |
|
|
|
Elective 4 |
3 |
|
|
|
Elective 5 |
3 |
|
|
|
Elective 6 |
3 |
|
|
|
Capstone Project |
3 |
|
|
MAN405 |
Strategic Management |
3 |
MAN301 MAN311 |
Interested in this program? Visit the admissions page for more information.
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